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Why if Benjamin Franklin makes a statement everybody applauds, while whether a good looking female says the same thing the very same crowd puts her down? I would like to debunk the false myth that an attractive person cannot be also smart and intelligent on a several levels: financially because she knows how to manage her assets and emotionally because she stays home with her children. All my respect to the attractive women who are also clever and a big applause to my wife who gives me the inspiration for this article. In fact still at today the under-representation of women in influential position are still a problem, all over the world, and this is a very serious matter because if we keep women out of our game we give up a crucial human resource who can instead make an enormous difference in our own future.